It was 27 years ago that we started our business with an idea that we wanted to offer delicious ramen to customers, offer them delight and satisfaction. Our goal has been to make a good food brand that is loved by the local customers. As our management philosophy has been that we offer delight and satisfaction to customers and receive a lot of thank-yous from them, we have been committing ourselves to receiving compliments "Umai!" from our customers.
After our ramen business with "Bariuma" took off successfully, we began to have a desire to develop more variety of tastes, which led us to create a new brand "Torinosuke" featuring chicken flavored soup. We also created a dipping noodles' brand "Fuunmaru" as our new marketing channel. Since it was first developed, "Bariuma" has been evolving continuously to go with the times. We currently operate such stores as food court-type Bariuma and urban-type Bariuma to suit their location characteristics.
6 years ago, in the light of potential growth of ramen business in both domestic and international markets, we decided to expand our business internationally. Since then, we have been gaining ground mainly in Asia. Starting from Singapore, we currently operate our stores in 9 countries and are planning to have 100 overseas stores by 2020. We would like to express our sincere gratitude to our customers, business partners and all the people concerned including our employees.
As a responsible global food service company, we will continue to pursue our philosophy and a spirit of foundation to receive a lot of compliments "Umai!" from our customers all around the world. We appreciate your continued support and encouragement.
November 1st, 2018
Toshiharu Eguchi, Founder and CEO